Scott Westerlaken
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Homepage: http://wwww.phigroup.ca
Posts by Scott Westerlaken
Collaboration
Monday, July 19th, 2010Tags: Big Ideas, Catch phrases and experts, communications, Know your target, marketing, Scott Westerlaken, TV Advertising
Posted in Brand strategy, Marketing Strategy, Nova Scotia, Scott Westerlaken, Television Advertising | No Comments
An Evolution In Advertising & Ads That Make You Go Hmmm.
Thursday, June 10th, 2010Tags: Advertising History, Big Ideas, communications, Market Research, marketing, Scott Westerlaken, Social Marketing, TV Advertising, video, web video
Posted in Brand strategy, Education, Marketing Strategy, Scott Westerlaken, Social Media, Television Advertising, Video Production, Web, web video | No Comments
Back To The Future Of Advertising.
Thursday, June 3rd, 2010Tags: Advertising History, communications, Market Research, marketing, Scott Westerlaken, TV Advertising
Posted in Marketing Strategy, Scott Westerlaken, Television Advertising | No Comments
Someone Call A Doctor!
Monday, May 31st, 2010Tags: Catch phrases and experts, photography, Production Rules, Scott Westerlaken, video
Posted in Video Production, web video | 2 Comments
Baxter Milk, Internet Evolution, and the Forecast!
Wednesday, May 12th, 2010Tags: Baxter Milk, Colin Timm, Gordon Miller, Scott Westerlaken, TV Advertising, Wright Agency
Posted in Scott Westerlaken, Television Advertising | No Comments
I-Spy
Thursday, April 29th, 2010Tags: Anti Social Marketing, communications, marketing, Scott Westerlaken, Social Marketing
Posted in Email Marketing, Marketing Strategy, Scott Westerlaken, Social Media | No Comments
Shoot the messenger?
Thursday, April 22nd, 2010Tags: Advertising History, communications, marketing, Production Rules, Scott Westerlaken, TV Advertising
Posted in Low Budget Advertising, Marketing Strategy, Scott Westerlaken, Television Advertising, Video Production, Web | No Comments
New Sneak Peek
Monday, April 5th, 2010Posted in Scott Westerlaken | No Comments
Nothing is Free…EVEN when you think it is!
Monday, March 29th, 2010Tags: communications, marketing, Production Rules, Scott Westerlaken, TV Advertising
Posted in Low Budget Advertising, Scott Westerlaken, Video Production | 4 Comments
The King is dead! Long live the King!
Thursday, March 11th, 2010Tags: Advertising History, Big Ideas, Catch phrases and experts, communications, Content is King, marketing
Posted in Scott Westerlaken, Social Media, Web | No Comments